Fujifilm Launches New Filmmaking Camera “FUJIFILM GFX ETERNA 55”

11.09.2025

Lightweight body at approximately 2.0kg ensures mobility during filming, while proving consistent color and tone management for an efficient workflow from filming to editing

TOKYO, September 11, 2025 – FUJIFILM Corporation announces the release of “FUJIFILM GFX ETERNA 55” (GFX ETERNA 55) worldwide in October and onward. “GFX ETERNA 55” features a large format sensor*1 with its diagonal length at approximately 55mm, “GFX 102MP CMOS II HS”, which is approximately 1.7 times larger than a 35mm sensor, and the high-speed image processing engine “X-Processor 5”, enabling filmmakers to capture rich, true to life visuals and have enhanced flexibility in post-production. “GFX ETERNA 55” delivers rich tonal expression with high image quality and enables more diverse visual expression through our color reproduction technology cultivated over more than 90 years since the company’s founding.

“GFX ETERNA 55” features a large-format sensor measuring 43.8mm wide by 32.9mm high, making it the world’s tallest large-format sensor*2 designed for filmmaking cameras. This sensor provides an image circle*3 that surpasses full-frame and Super 35mm formats on production sites. As a result, filmmakers can take full advantage of the diagonal approximately 55mm large format sensor with the 4:3 Open Gate “GF format”, as well as choose from five cinema formats: “Premista”, “35mm”, “ANAMORPHIC(35mm)”, and “Super35”. By attaching an included mount adapter such as the “PL Mount Adapter G,” the range of compatible lenses expands, supporting filmmakers in realizing their creative vision and exploring diverse visual expressions.

*1 An image sensor that measures 54.8mm diagonally (43.8mm x 32.9mm) and is approximately 1.7 times larger than a 35mm full-frame sensor
*2 As of September 11, 2025. Compared with commercially available filmmaking cameras for cinema use. (According to FUJIFILM research)
*3 The circular area where light passing through the lens is focused.

Introducing FUJINON GF32-90mmT3.5 PZ OIS WR

11.09.2025

The first Motorized Power Zoom Lens for GF Series – Compact and Light weight at just 2.1kg

Cinema-quality image and precise motorized control to support high-quality filmmaking.

TOKYO, September 11, 2025 – FUJIFILM Corporation announces the release of the “FUJINON GF32-90mmT3.5 PZ OIS WR” (GF32-90mmT3.5 PZ OIS WR) worldwide in October and onward. The new lens expands the lineup of GF lenses available for the GFX Series of Fujifilm’s mirrorless digital cameras equipped with the large-format sensor*1 measuring approximately 1.7 times larger than a 35mm full-frame sensor.

The “GF32-90mmT3.5 PZ OIS WR” is the first motorized power zoom lens with 32-90mm focal length (equivalent to 25-71mm in 35mm film format) range, which is the first GF Series lens optimized for filmmaking production. It balances smooth, high-quality operation of the focus and zoom rings, making it ideal for filmmaking. While inheriting the operability and design of the widely praised “Premista” Series zoom lenses for cinema cameras, the “GF32-90mmT3.5 PZ OIS WR” achieves a lightweight design at approximately 2.1 kg by adopting an optical design and DC motor optimized for motorized power zoom.

*1  An image sensor that measures 54.8mm diagonally (43.8mm x 32.9mm) and is approximately 1.7 times larger than a 35mm full-frame sensor

GFX / X Series Camera Body Firmware Updates

22.07.2025

We are pleased to inform you that we have updated the firmware of the following products.
Please refer to each link for details.

GFX Series Camera Body

X Series Camera Body