{"id":264114,"date":"2025-03-26T05:00:00","date_gmt":"2025-03-26T05:00:00","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=264114"},"modified":"2025-03-24T05:19:51","modified_gmt":"2025-03-24T05:19:51","slug":"gfx100rf-x-craig-whitehead","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/el-gr\/stories\/gfx100rf-x-craig-whitehead\/","title":{"rendered":"GFX100RF x Craig Whitehead"},"content":{"rendered":"<div class=\"wp-block-group alignfull is-style-content-width-800 is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"video-youtube-modal wp-block-fujifilm-video-youtube-modal has-background\">\n\t<div class=\"block-video-player\">\n\t\t<div class=\"w-full relative fade-up-parallax\">\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"block-video-player__splash-img aspect-w-16 aspect-h-9 js-btn--modal-youtube\"\n\t\t\t\t\t\t\t\t\t\tdata-id=\"RUjvtjoAKcY\"\n\t\t\t\t\t>\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/Craig-Whitehead-thumbnail-scaled.jpg?width=2560&#038;height=1440\" alt=\"Craig-Whitehead-thumbnail\" loading=\"lazy\"\n\t\t\t\t\t\t\t\t\t\t\t\tdata-yt-thumb-fallback=\"https:\/\/i.ytimg.com\/vi\/RUjvtjoAKcY\/hqdefault.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t<span class=\"play-button\"><\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"modal modal--youtube hidden\" data-id=\"RUjvtjoAKcY\">\n\t\t\t\t<div class=\"modal__content relative\">\n\t\t\t\t\t<button type=\"button\" class=\"btn-modal-close\" data-id=\"RUjvtjoAKcY\"><span><\/span><span><\/span><\/button>\n\t\t\t\t\t<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n\t\t\t\t\t\t<div class=\"wp-block-embed__wrapper\">\n\t\t\t\t\t\t\t<div id=\"player-RUjvtjoAKcY\" data-id=\"RUjvtjoAKcY\" class=\"youtube-iframe\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/figure>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">X Story \u2013 GFX100RF x Craig Whitehead<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=1024&#038;height=768\" alt=\"\" class=\"wp-image-264123\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=1024&amp;height=768 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=300&amp;height=225 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=768&amp;height=576 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=400&amp;height=300 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=365&amp;height=274 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=600&amp;height=450 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_1.jpg?width=717&amp;height=538 717w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/500 sec at F4, ISO 160<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">GFX100RF: Street Photography x Craig Whitehead<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">With the FUJIFILM GFX100RF in hand, Craig Whitehead explores the passages of Seville<\/h3>\n\n\n\n<p>\u201cAs much as I try and get away from it, I\u2019m definitely under the umbrella of street photographer,\u201d notes UK-based image maker Craig Whitehead. \u201cThat does describe me best&nbsp;\u2013 but more of the fine art and less of the documentary.<\/p>\n\n\n\n<p>\u201cA lot of people want scenes with people, but for me they\u2019re kind of an afterthought. I\u2019m more interested in cleaner scenes \u2013 using people as props,\u201d he remarks. \u201cA good gesture is ideal, but I\u2019m not interested in what the person looks like; only where they fit in the composition and what they\u2019re doing.\u201d<\/p>\n\n\n\n<p>For Craig, aesthetic value is the primary concern. \u201cSome people use street photography to document where they live in a certain period. I definitely like things that are of the time if I can include them, but the image has to be good to begin with,\u201d he asserts. \u201cIt\u2019s not enough for me to just document something that happened.\u201d<\/p>\n\n\n\n<p>Equipped with the FUJIFILM GFX100RF, Craig hit the streets of Seville seeking serendipitous moments filled with aesthetic value.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=1024&#038;height=576\" alt=\"\" class=\"wp-image-264124\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=1024&amp;height=576 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=300&amp;height=169 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=768&amp;height=432 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=400&amp;height=225 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=365&amp;height=205 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=600&amp;height=338 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=417&amp;height=235 417w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_2.jpg?width=717&amp;height=403 717w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/500 sec at F4, ISO 160<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">GFX100RF<\/h2>\n\n\n\n<p>A camera like no other, the GFX100RF combines the unparalleled 102-megapixel GFX sensor with the iconic design and tactility of cameras like the <a href=\"https:\/\/www.fujifilm-x.com\/el-gr\/products\/cameras\/x100vi\/\">FUJIFILM X100VI<\/a>. For Craig, using it offered a mixture of familiarity and discovery.<\/p>\n\n\n\n<p>\u201cFor a long time, I had a FUJIFILM X100. It tended to be in my pocket, and I\u2019d have the FUJIFILM X-Pro2 in my hand. Usually, I\u2019d be using the <a href=\"https:\/\/www.fujifilm-x.com\/el-gr\/products\/lenses\/xf35mmf14-r\/\">FUJINON XF35mmF1.4 R<\/a> or <a href=\"https:\/\/www.fujifilm-x.com\/el-gr\/products\/lenses\/xf56mmf12-r-apd\/\">XF56mmF1.2 R APD<\/a>, so if I needed something a bit wider I\u2019d grab the X100 out of my pocket and I was good to go.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=1024&#038;height=768\" alt=\"\" class=\"wp-image-264125\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=1024&amp;height=768 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=300&amp;height=225 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=768&amp;height=576 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=400&amp;height=300 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=365&amp;height=274 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=600&amp;height=450 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_3.jpg?width=717&amp;height=538 717w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/500 sec at F10, ISO 250<\/figcaption><\/figure>\n\n\n\n<p>\u201cI always use primes, but something like the X100 is a bit too wide to use all the time. I much prefer longer focal lengths. But the GFX100RF has a much bigger sensor, so I can use the digital teleconverter to get compositions I\u2019m used to framing.\u201d<\/p>\n\n\n\n<p>With its fixed 35mm lens granting a full-frame equivalent of a 28mm in 35mm format, the GFX100RF\u2019s default view is ideal for getting more into frame, but the digital teleconverter function also offers focal length equivalents of 36mm, 50mm and 63mm in 35mm format \u2013 perfect for Craig.<\/p>\n\n\n\n<p>\u201cWith that 102-megapixel sensor, you can crop down huge amounts and still get very usable files,\u201d he notes. \u201cThat\u2019s how I look at the world. In some Seville scenes, I used the full sensor readout, but for the most part I was using the digital teleconverter \u2013 that\u2019s how I think and frame.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=768&#038;height=1024\" alt=\"\" class=\"wp-image-264126\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=768&amp;height=1024 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=225&amp;height=300 225w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=365&amp;height=487 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=600&amp;height=800 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=640&amp;height=854 640w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_4.jpg?width=717&amp;height=956 717w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/500 sec at F11, ISO 2000<\/figcaption><\/figure>\n\n\n\n<p>Of course, cropping into an image can always be done in post-production, but Craig suggests there\u2019s no alternative for getting things right at the moment of acquisition.<\/p>\n\n\n\n<p>\u201cIt\u2019s so useful for framing up,\u201d he points out. \u201cI always work in both JPEG and RAW. I want to work off the RAW file anyway, but a setting that does both gives you the option to see the crop in-camera. There\u2019s no substitute for that \u2013 you can\u2019t walk around and frame with that crop in mind the whole time.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=1024&#038;height=576\" alt=\"\" class=\"wp-image-264128\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=1024&amp;height=576 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=300&amp;height=169 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=768&amp;height=432 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=400&amp;height=225 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=365&amp;height=205 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=600&amp;height=338 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=417&amp;height=235 417w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_5_main.jpg?width=717&amp;height=403 717w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/1100 sec at F4, ISO 160<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Rangefinder design<\/h2>\n\n\n\n<p>What makes this camera truly special to Craig is its lightweight, rangefinder design. Fitting a 5.76 million dot EVF into its sleek, 735g build, it perfectly suits his method.<\/p>\n\n\n\n<p>\u201cI prefer rangefinder ergonomics,\u201d he explains. \u201cBeing left-eye dominant, I like having that dominant eye open, picking up what\u2019s going on in the scene. But whenever I use a central viewfinder, my left eye just goes to that viewfinder.<\/p>\n\n\n\n<p>\u201cIf I have a rangefinder camera, I\u2019m forced to keep it to my right eye. I\u2019m less likely to miss something working that way round because I can walk around with both eyes open and just compose with my right eye. Meanwhile, I can look at what\u2019s going on with my left eye actually seeing the world, rather than through a viewfinder.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=819&#038;height=1024\" alt=\"\" class=\"wp-image-264127\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=819&amp;height=1024 819w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=240&amp;height=300 240w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=768&amp;height=960 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=365&amp;height=456 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=600&amp;height=750 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_6.jpg?width=717&amp;height=896 717w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/8000 sec at F4, ISO 2500<\/figcaption><\/figure>\n\n\n\n<p>\u201cIt also means you\u2019re not hiding your face behind the camera,\u201d he adds. \u201cIt\u2019s more open, a bit friendlier for street photography.\u201d<\/p>\n\n\n\n<p>While he\u2019s long been a fan of the X100 range of cameras, there\u2019s something about the GFX100RF that particularly appeals.<\/p>\n\n\n\n<p>\u201cIn many ways, I prefer the ergonomics of the GFX100RF \u2013 it fills my hand better,\u201d he suggests. \u201cIt\u2019s crazy seeing that form factor&nbsp;\u2013&nbsp;they\u2019ve fit that sensor into a body I arguably prefer holding to the X100VI.<\/p>\n\n\n\n<p>\u201cThey\u2019ve refined the design. They\u2019ve nailed the digital teleconverter and front dial placement as well \u2013 it\u2019s so quick to access and you can change it all without even thinking.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=1024&#038;height=768\" alt=\"\" class=\"wp-image-264129\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=1024&amp;height=768 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=300&amp;height=225 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=768&amp;height=576 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=400&amp;height=300 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=365&amp;height=274 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=600&amp;height=450 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_7.jpg?width=717&amp;height=538 717w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/500 sec at F4.5, ISO 80<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Familiar formats, new files<\/h2>\n\n\n\n<p>All new to the GFX100RF is the Aspect Ratio dial on the front, allowing users to explore image formats from some of Fujifilm\u2019s most iconic cameras.<\/p>\n\n\n\n<p>\u201cThe Aspect Ratio dial lets you work in all the different medium format aspect ratios Fujifilm has had over the years,\u201d Craig explains.<\/p>\n\n\n\n<p>With just a twist of this control, users can access ratios like 4:3 from the FUJIFILM GX680, panoramic 65:24 from the legendary FUJIFILM TX-1 and 1:1 from the FUJICA Six.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_8.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-264130\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_8.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_8.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_8.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_8.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_8.jpg?width=390&amp;height=585 390w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/550 sec at F10, ISO 80<\/figcaption><\/figure>\n\n\n\n<p>The GFX100RF\u2019s 102-megapixel, 16-bit RAW files also offer amazing fidelity for avid post-processors and pixel peepers. Craig is quick to point out, though, that the most crucial work must still happen at the photography stage.<\/p>\n\n\n\n<p>\u201cIt\u2019s polish in post, but the composition and gesture have to be there,\u201d he notes. \u201cYou can tweak colours&nbsp;\u2013 though for me it\u2019s more about subduing colours I don\u2019t like \u2013 and exaggerate contrast, but if it\u2019s not good in the first place don\u2019t try to rescue it.\u201d<\/p>\n\n\n\n<p>For those who simply enjoy the art of editing, however, files from the GFX System never disappoint. \u201cPeople who spend more time in the edit will get a flexible file because the sensor is amazing,\u201d Craig enthuses. \u201cPeople that like to pull their shadows up a lot are going to love this sensor.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=1024&#038;height=768\" alt=\"\" class=\"wp-image-264135\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=1024&amp;height=768 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=300&amp;height=225 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=768&amp;height=576 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=400&amp;height=300 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=365&amp;height=274 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=600&amp;height=450 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_9.jpg?width=717&amp;height=538 717w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/800 sec at F5, ISO 80<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Professional performance<\/h2>\n\n\n\n<p>Spending days on end pressing through bustling streets in search of the perfect composition, Craig requires equipment with a certain amount of robustness \u2013&nbsp;and the aluminium-milled GFX100RF doesn\u2019t disappoint in that respect.<\/p>\n\n\n\n<p>\u201cSwitch the adapter ring out on the front of the lens, put a filter on and the whole thing\u2019s weather sealed,\u201d Craig describes. \u201cThere\u2019s a nice metal lens hood for it as well. This is a must for me because I always sling my camera around me, hitting it against things. So, with any camera that doesn\u2019t have a metal lens, I swap it out anyway.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=768&#038;height=1024\" alt=\"\" class=\"wp-image-264136\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=768&amp;height=1024 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=225&amp;height=300 225w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=365&amp;height=487 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=600&amp;height=800 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=640&amp;height=854 640w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2025\/03\/UK_Craig-Whitehead_article_10.jpg?width=717&amp;height=956 717w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9 Craig Whitehead | FUJIFILM GFX100RF, 1\/500 sec at F11, ISO 1000<\/figcaption><\/figure>\n\n\n\n<p>While Craig insists a careful practitioner can still make a living without weather-resistant equipment, he points out that it\u2019s never a feature any sensible photographer would turn down.<\/p>\n\n\n\n<p>\u201cI\u2019ve worked with non-weather-resistant lenses the whole time I\u2019ve been using Fujifilm equipment, and I\u2019ve never had any issues,\u201d he reveals. \u201cBut being able to make it weather-resistant with just a filter \u2013 I don\u2019t see why you wouldn\u2019t do that. It\u2019s not like it\u2019s getting in the way!\u201d<\/p>\n\n\n\n<p>Combining the best elements of the fixed-lens X100 series with the incredible imaging performance of the GFX System, the GFX100RF has certainly made its mark in Seville.<\/p>\n\n\n\n<p>\u201cThe whole thing is familiar. After an hour out in the street, it feels like using an X100 \u2013 I feel at home with all the ergonomics,\u201d Craig sums up. \u201cThis means the results are very much like what I would get from that, except the file is bigger, more croppable, smoother and less noisy. It\u2019s so flexible \u2013 exactly what you\u2019d expect from the GFX sensor.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>X Story \u2013 GFX100RF x Craig Whitehead GFX100RF: Street Photography x Craig Whitehead With the FUJIFILM GFX100RF in hand, Craig Whitehead explores the passages of Seville \u201cAs much as I try and get away from it, I\u2019m definitely under the umbrella of street photographer,\u201d notes UK-based image maker Craig Whitehead. \u201cThat does describe me best&nbsp;\u2013 [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":264121,"template":"","category":[2084,1006,1202,13884,13885,1937,13886,320,565],"post_tag":[],"b2b-solutions":[],"class_list":["post-264114","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-category","category-fixed-lens-camera","category-gfx-series-fixed-lens-camera","category-gfx-series","category-gfx100rf","category-products","category-stories"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-09-03 08:19:36","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/story\/264114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/users\/135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/media\/264121"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/media?parent=264114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/category?post=264114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/post_tag?post=264114"},{"taxonomy":"b2b-solutions","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/el-gr\/wp-json\/wp\/v2\/b2b-solutions?post=264114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}