[{"id":345905,"date":"2026-04-07T01:00:00","date_gmt":"2026-04-07T01:00:00","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=345905"},"modified":"2026-04-02T00:42:59","modified_gmt":"2026-04-02T00:42:59","slug":"roundshot","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/roundshot\/","title":{"rendered":"When Japanese Precision Meets Swiss Engineering"},"content":{"rendered":"\n<p>There are places where technology reaches its limits \u2013 and others where it shows what it is truly capable of. Mount S\u00e4ntis undoubtedly belongs to the latter.<\/p>\n\n\n\n<p>At an altitude of 2,502 metres, where wind, ice, UV radiation and extreme temperature fluctuations are part of everyday life in the Alpstein region of Eastern Switzerland, a panorama is created that fascinates people all over the world today \u2013 transmitted by a ROUNDSHOT livecam.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345906\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_02.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345907\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_03.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345908\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_04.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p><strong>More than 1,000 livecams <\/strong>are now<strong> installed <\/strong><a href=\"https:\/\/www.roundshot.com\/en\/livecam-references.html\/102\" rel=\"nofollow noopener\" target=\"_blank\"><strong>worldwide<\/strong><\/a>. Many of them have been in <strong>continuous operation 24\/7<\/strong> for years. The livecams are not only used by weather services or mountain railways such as the <a href=\"https:\/\/saentisbahn.ch\/en\/\" rel=\"nofollow noopener\" target=\"_blank\">S\u00e4ntis Schwebebahn<\/a>.<br>They offer travellers, nature enthusiasts, adventurers and interested viewers an unobstructed view \u2013 no matter where in the world they are located.<\/p>\n\n\n\n<p>The case study on the ROUNDSHOT livecam on Mount S\u00e4ntis vividly demonstrates what becomes possible when four worlds come together:<br>Swiss precision, decades of alpine expertise, state-of-the-art Japanese FUJIFILM camera technology \u2013 and, above all, people who clearly love what they do.<\/p>\n\n\n\n<div class=\"wp-block-fujifilm-youtube-modal alignfull\"><div class=\"block-video-player\"><div class=\"max-w-[800px] m-auto w-full relative fade-up-parallax\"><div class=\"block-video-player__splash-img aspect-w-16 aspect-h-9 js-btn--modal-youtube\" data-id=\"bo3b3qMbmH8\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_main_01.jpg\" alt=\"B2B_Case Study 14_Roundshot_main_01\" loading=\"lazy\" data-recalc-dims=\"1\"\/><span class=\"play-button \"><\/span><\/div><\/div><div class=\"modal modal--youtube hidden\" data-id=\"bo3b3qMbmH8\"><div class=\"modal__content relative\"><button class=\"btn-modal-close\" data-id=\"bo3b3qMbmH8\"><span><\/span><span><\/span><\/button><figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><div id=\"player-bo3b3qMbmH8\" data-id=\"bo3b3qMbmH8\" class=\"youtube-iframe\"><\/div><\/div><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Passionate Swiss Family Business<\/strong><\/h2>\n\n\n\n<p>Behind the ROUNDSHOT livecams used worldwide \u2013 in which FUJIFILM cameras are deployed \u2013 stands the Swiss family-owned company Seitz Phototechnik AG, which has been developing highly precise camera systems and 360\u00b0 panorama technologies for decades.<\/p>\n\n\n\n<p>What many people do not know: every single ROUNDSHOT livecam is completely handcrafted in Lustdorf (Canton of Thurgau), in the original family home, and is among the leading camera solutions in the fields of tourism, weather visualisation and B2B live imaging systems.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345909\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_05.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345910\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_06.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>The three owners <strong>Peter Seitz, Werner Seitz and Urs Krebs<\/strong>, together with the entire ROUNDSHOT team, work with great dedication on the maintenance and continuous development of their products.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345911\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_07.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">From left: the owners Peter Seitz, Werner Seitz and Urs Krebs<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Peter Seitz: The Man Behind the Housing<\/h3>\n\n\n\n<p>Peter machines the robust aluminium housings that are later installed on mountain peaks, in harbours or along coastlines. These high-performance housings form the foundation of the weather-resistant ROUNDSHOT livecams.<\/p>\n\n\n\n<p>\u201cOur cameras have to withstand extreme temperatures, intense UV radiation and massive wind loads,\u201d he explains. The choice of materials and precision in manufacturing determine whether a camera operates reliably for one year or for an entire decade \u2013 a key requirement for any weather camera.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345912\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_08.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345913\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_09.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345914\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_10.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Werner Seitz: Perfection Down to the Smallest Component<\/h3>\n\n\n\n<p>Once a housing is completed, Werner takes over: he installs the camera technology, calibrates and tests each individual system. Every ROUNDSHOT livecam is fully assembled by him, precisely adjusted and tested for 24 hours under real-world conditions to ensure flawless 360\u00b0 panoramic images.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345915\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_11.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345916\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_12.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345917\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_13.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Urs Krebs \u2013 The All-Rounder<\/h3>\n\n\n\n<p>Urs is responsible for software, remote maintenance and connecting the cameras to the world. The challenge: a ROUNDSHOT livecam must function reliably \u2013 whether it is installed in Switzerland, North America or New Zealand.<\/p>\n\n\n\n<p>\u201cThe FUJIFILM SDK is a key component,\u201d he says. \u201cIt allows us to fully control the camera and operate it with long-term stability.\u201d<br>This is a clear advantage, especially for automated panorama recordings and integration into meteorological systems.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345918\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_14.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345919\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_15.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345920\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_16.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What Sets ROUNDSHOT Apart from Conventional Webcams<\/strong><\/h2>\n\n\n\n<p>ROUNDSHOT deliberately operates in a segment that goes far beyond the capabilities of a conventional webcam. While standard webcams are typically designed for static surveillance or simple live image tasks, ROUNDSHOT targets customers who expect significantly more: high-resolution panoramas, long-term reliability and a system that operates around the clock in all weather conditions. With innovative camera technology, robust construction and well-thought-out software integration, ROUNDSHOT sets new standards in professional outdoor imaging.<\/p>\n\n\n\n<p>Many ROUNDSHOT customers come from tourism, mountain railways, weather services or international destinations. They are not looking for a simple camera. They require a system that performs under extreme conditions, delivers consistently high image quality and can be seamlessly integrated into existing hardware and software environments. This demand led directly to the need to use high-quality cameras and lenses that can guarantee this performance over the long term.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why FUJIFILM?<\/strong><\/h2>\n\n\n\n<p>The collaboration between ROUNDSHOT and FUJIFILM began in 2019. Initially, several brands were evaluated \u2013 with a focus on image quality, durability, compatibility and low-light performance. In the end, the decision was clear: FUJIFILM.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Compact Design Thanks to the X-Trans Sensor<\/strong><\/h3>\n\n\n\n<p>The FUJIFILM X-Trans CMOS sensor delivers very high image quality while allowing for a compact lens design. For ROUNDSHOT, this meant smaller, more stable and longer-lasting camera systems for continuous outdoor use.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345921\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_17.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345922\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_18.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>&nbsp;The FUJIFILM X-T5 is used together with the XF10\u201324mm F4 R OIS WR for the <a href=\"https:\/\/www.roundshot.com\/en\/webcams.html\/12\" rel=\"nofollow noopener\" target=\"_blank\">ROUNDSHOT Livecam.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Lenses That Maintain Focus While Zooming<\/strong><\/h3>\n\n\n\n<p>A distinctive feature of FUJIFILM lenses:<br>the lens remains perfectly stable while zooming \u2013 a prerequisite for a perfectly stitched panoramic image.<br><br>Mount S\u00e4ntis as a panoramic live image, accessible in the free ROUNDSHOT app &#8220;Livecam global&#8221;.<\/p>\n\n\n\n<iframe id=\"rs_cam_165\" src=\"https:\/\/saentis.roundshot.com\/\" style=\"width: 100%; height: 650px; border: none;\" webkitAllowFullScreen mozAllowFullScreen allowFullScreen><\/iframe>\n\n\n\n<h3 class=\"wp-block-heading\">Low-Light Performance That Convincingly Delivers<\/h3>\n\n\n\n<p>For ROUNDSHOT, night-time image quality was a key criterion. The FUJIFILM X-T series \u2013 especially the FUJIFILM X-T5 \u2013 delivers colour-stable, clear and low-noise images even in very low light conditions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Uncomplicated, Personal Support<\/strong><\/h3>\n\n\n\n<p>A decisive factor in the collaboration between ROUNDSHOT and FUJIFILM from the very beginning was open and direct communication. FUJIFILM made the required SDK readily available and supported the integration with technical assistance on software and firmware topics. Particularly valuable was the direct exchange between the teams in Switzerland and Japan, which made it possible to implement individual ROUNDSHOT requirements quickly and precisely. Since the 1960s, FUJIFILM has been represented in the Swiss market by the CHROMOS Group AG \u2013 this long-standing proximity further facilitates cooperation.<\/p>\n\n\n\n<p>This led to the development of customised firmware versions optimally tailored to the continuous operation of the ROUNDSHOT livecams. The collaboration was further strengthened through joint testing at FUJIFILM\u2019s European service centres in Bedford and Kleve. For ROUNDSHOT, this close cooperation was the key to developing a long-term, reliable B2B solution.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>From the FUJIFILM X-T3 to the X-T5: A Growing Partnership<\/strong><\/h3>\n\n\n\n<p>The technical collaboration between ROUNDSHOT and FUJIFILM evolved step by step. After initial tests and evaluations in 2019, the FUJIFILM X-T3 became the first camera system to be officially deployed in the livecams in 2020. In 2022, the next milestone followed: the introduction of the FUJIFILM X-T5, which today serves as the standard camera in the ROUNDSHOT Livecam.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A Special Location: Mount S\u00e4ntis<\/strong><\/h3>\n\n\n\n<p>The installation on Mount S\u00e4ntis is an impressive example of how demanding yet valuable the deployment of a ROUNDSHOT livecam can be. For more than 150 years, the mountain station has served as a weather station \u2013 today complemented by high-resolution real-time images from the ROUNDSHOT livecam, which are also transmitted to MeteoSwiss.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345923\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_20.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">The \u00abWetterh\u00fcsli\u00bb on Mount S\u00e4ntis.<\/figcaption><\/figure>\n\n\n\n<p>For the S\u00e4ntis Cableway, the camera is a central tool for providing guests with up-to-date weather conditions, visibility information and operational updates. And for countless hikers, tourists, mountain enthusiasts, photographers and weather observers, the day often begins with a glance at this live image \u2013 a window into the impressive alpine world, used worldwide.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>More Than Technology: A Collaboration with Heart<\/strong><\/h3>\n\n\n\n<p>The connection between ROUNDSHOT and FUJIFILM goes far beyond shared technology. It is based on trust, openness and a willingness to listen to one another. Both companies share the conviction that reliable image quality and durable systems can only emerge when hardware and software work together perfectly \u2013 and when the people behind them are driven by passion.<\/p>\n\n\n\n<p>Looking ahead, further developments are already in sight: new camera generations, more precise lenses, software optimisations, global installations and specialised firmware adaptations for demanding locations. The collaboration is therefore not complete, but continues to evolve.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Behind the Scenes<\/strong><\/h2>\n\n\n\n<p>Our thanks go to all individuals who made this project possible with their expertise and support. Special thanks go to Peter Seitz, Werner Seitz and Urs Krebs of ROUNDSHOT, as well as Michael Wehrli, Head of Technology and Infrastructure at S\u00e4ntis Cableway AG. We also thank the video production team of NEIGHBORHOOD PRODUCTION GmbH for the professional execution of the film production using the FUJIFILM X-H2S.<\/p>\n\n\n\n<p>The creation of this case study made it possible to precisely document the technology and interaction between ROUNDSHOT and FUJIFILM while also gaining valuable insights into the working processes behind the scenes \u2013 both at ROUNDSHOT in Lustdorf and at S\u00e4ntis Cableway AG on Mount S\u00e4ntis.<\/p>\n\n\n\n<p>The partnership between ROUNDSHOT and FUJIFILM demonstrates what becomes possible when technical expertise, reliability and a collaborative mindset come together. What began as an initial evaluation has developed into a long-standing partnership that is now visible at locations such as Mount S\u00e4ntis and many other sites around the world \u2013 connecting mountains, cities and countries to offer people new perspectives worldwide.<\/p>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_21.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345924\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_21.jpg?width=1024&amp;height=682 1024w, 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\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345925\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_22.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345926\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_23.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_24.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345927\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_24.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_24.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_24.jpg?width=365&amp;height=548 365w, 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srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_25.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_25.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_25.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_25.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_25.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_25.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345929\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_26.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345930\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_27.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345931\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_28.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345932\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_29.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=683&#038;height=1024\" alt=\"\" class=\"wp-image-345933\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=683&amp;height=1024 683w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=365&amp;height=547 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_30.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-345934\" style=\"width:auto;height:350px\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_31.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345935\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_32.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-345936\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/01\/B2B_Case-Study-14_Roundshot_33.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>All images were captured by FUJIFILM Switzerland (CHROMOS Group AG) using the FUJIFILM X-T5 in combination with the XF16\u201355mm F2.8 R LM WR II.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are places where technology reaches its limits \u2013 and others where it shows what it is truly capable of. Mount S\u00e4ntis undoubtedly belongs to the latter. At an altitude of 2,502 metres, where wind, ice, UV radiation and extreme temperature fluctuations are part of everyday life in the Alpstein region of Eastern Switzerland, a [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":345915,"template":"","category":[2084,1006,13907,1202,1055,3211,320,3162,1986,565,7180,13835,3358],"post_tag":[],"class_list":["post-345905","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-case-studies","category-category","category-lenses","category-x-series-mirrorless","category-products","category-x-mount","category-x-series","category-stories","category-x-t5","category-xf16-55mmf2-8-r-lm-wr-ii","category-zoom"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:20","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/345905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/345915"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=345905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=345905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=345905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":353521,"date":"2026-04-03T05:00:00","date_gmt":"2026-04-03T05:00:00","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=353521"},"modified":"2026-03-30T00:50:35","modified_gmt":"2026-03-30T00:50:35","slug":"velvia-fs-recipe-x-rodrigo-rocher","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/velvia-fs-recipe-x-rodrigo-rocher\/","title":{"rendered":"Velvia FS RECIPE x Rodrigo Rocher"},"content":{"rendered":"\n<p>I went to the desert with a foolish idea\u2015to look for a ghost. One that smells of celluloid, gunpowder, and frozen time.<br>Since I was a child, Sergio Leone\u2019s cinema taught me how to look. His wide shots, his tense silences, his characters made of dust and scars. Especially \u201cThe Good, the Bad and the Ugly\u201d, with its stylized violence, its dry humor\u2014almost castellano, like myself\u2014and that final duel as a liturgy of the frame.<br>I returned to the place where that film\u2014and many others\u2014were shot : Tabernas, Almer\u00eda. To see if anything still lingered. Even just the echo. In the middle of July, in the desert, with no concessions. I brought only the new FUJIFILM X-E5 and the FUJINON XF23mmF2.8 R WR. A light, discreet, straightforward combo\u2014like a well-oiled Colt Peacemaker.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353522\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_02.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353523\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_03.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>The entire work is done SOOC (straight out of the camera), with no editing or cropping afterwards\u2014almost as an act of rebellion: a defense of mistakes, poorly measured color, and crooked framing. A way of reclaiming the human in a world of artificial intelligence that smooths and perfects everything. Because beauty also lies in what doesn\u2019t quite fit.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353524\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_04.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353525\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_05.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>I shot like you would in a duel: without thinking too much, just feeling. As if the camera were an extension of the body. I used Velvia like someone playing an old song to remember.<br>Saturated colors, harsh contrasts, unapologetic intensity. With Velvia, I\u2019m not seeking truth, but its most exaggerated, wounded version. The world in Velvia looks like a movie set\u2026 but one that still breathes.<br>I walked the badlands and the false towns. The theme parks and the remnants of legendary shoots. And there it all was: the dust, the heat, the wind, the silence with a knife in it. The sets, half-defeated by the sun, still standing like old actors waiting for one last take. And me, behind the camera, I could almost see Leone crouched behind a corner, composing his final frame.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353526\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_06.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353527\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_07.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>This is a story told with light, sweat, dust, and color. It doesn\u2019t aim to be truth. Nor does it need to.<br>I didn\u2019t photograph the desert: I daydreamed it with my eyes open.<br>Because there are places that only exist when someone remembers them.<br>And if you look closely, you might still see, in the distance, Sergio Leone riding toward the last shot.<br>Thank you, maestro, for teaching us that silence can be framed, that epic fits in a glance, and that sometimes all you need is dust, light, and patience to tell a story that won\u2019t be forgotten.<br>This work, though imperfect, is for you.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353528\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_08.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353529\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_09.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353530\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rodrigo-Rocher_Velvia_10.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">&#8220;When you have to shoot, shoot. Don\u2019t talk.&#8221;<br>\u2014Tuco (Eli Wallach), The Good, the Bad and the Ugly, Sergio Leone, 1966.<br>\u00a9Rodrigo Roher, 2025<\/p>\n\n\n\n<p class=\"has-text-align-center\">*Ackknowledgements to MiniHollywood Oasys, Fort Bravo Texas Hollywood, Western Leone and the City of Tabernas (Almer\u00eda, Spain)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FS RECIPE<\/h2>\n\n\n\n<p><strong>FILM SIMULATION :<\/strong> Velvia<br><strong>MONOCHROMATIC COLOR :<\/strong>N\/A<br><strong>GRAIN EFFECT : <\/strong>WEAK, SMALL<br><strong>COLOR CHROME EFFECT: <\/strong>WEAK<br><strong>COLOR CHROME FX BLUE: <\/strong>WEAK<br><strong>SMOOTH SKIN EFFECT :<\/strong> OFF<br><strong>WHITE BALANCE: <\/strong>DAYLIGHT\/ R +2, B -5<br><strong>DYNAMIC RANGE: <\/strong>DR100<br><strong>D RANGE PRIORITY: <\/strong>OFF<br><strong>TONE CURVE: <\/strong>H -2, S +3<br><strong>COLOR: <\/strong>+3<br><strong>SHARPNESS: <\/strong>0<br><strong>HIGH ISO NR: <\/strong>-3<br><strong>CLARITY: <\/strong>-4<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I went to the desert with a foolish idea\u2015to look for a ghost. One that smells of celluloid, gunpowder, and frozen time.Since I was a child, Sergio Leone\u2019s cinema taught me how to look. His wide shots, his tense silences, his characters made of dust and scars. Especially \u201cThe Good, the Bad and the Ugly\u201d, [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":353531,"template":"","category":[2084,1006,1202,13607,1055,3211,3309,320,13922,3162,1986,565,13898,13899],"post_tag":[],"class_list":["post-353521","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-category","category-film-simulation","category-lenses","category-x-series-mirrorless","category-x-mount-prime","category-products","category-velvia","category-x-mount","category-x-series","category-stories","category-x-e5","category-xf23mmf28-r-wr"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 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the scenes of The Voice France using GFX ETERNA 55"},"content":{"rendered":"\n<div><div class=\"block-video-player\"><div class=\"max-w-[800px] m-auto w-full relative fade-up-parallax\"><div class=\"block-video-player__splash-img aspect-w-16 aspect-h-9 js-btn--modal-youtube\" data-id=\"IPLPRp1TL-k\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/france-voice-youtube-thumb.jpg\" alt=\"france-voice-youtube-thumb\" loading=\"lazy\" data-recalc-dims=\"1\"\/><span class=\"play-button \"><\/span><\/div><\/div><div class=\"modal modal--youtube hidden\" data-id=\"IPLPRp1TL-k\"><div class=\"modal__content relative\"><button class=\"btn-modal-close\" data-id=\"IPLPRp1TL-k\"><span><\/span><span><\/span><\/button><figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><div id=\"player-IPLPRp1TL-k\" data-id=\"IPLPRp1TL-k\" 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ETERNA 55: Richard G\u00f6tze x Visual showcase &#8220;MAGNA ETERNAL&#8221;"},"content":{"rendered":"\n<div><div class=\"block-video-player\"><div class=\"max-w-[800px] m-auto w-full relative fade-up-parallax\"><div class=\"block-video-player__splash-img aspect-w-16 aspect-h-9 js-btn--modal-youtube\" data-id=\"VfzrAON7ExU\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/MAGNA-ETERNAL-THUMBNAIL-1-Richard-Goetze-scaled.png\" alt=\"MAGNA-ETERNAL-THUMBNAIL-1 Richard Goetze\" loading=\"lazy\" data-recalc-dims=\"1\"\/><span class=\"play-button \"><\/span><\/div><\/div><div class=\"modal modal--youtube hidden\" data-id=\"VfzrAON7ExU\"><div class=\"modal__content relative\"><button class=\"btn-modal-close\" data-id=\"VfzrAON7ExU\"><span><\/span><span><\/span><\/button><figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><div id=\"player-VfzrAON7ExU\" data-id=\"VfzrAON7ExU\" class=\"youtube-iframe\"><\/div><\/div><\/figure><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":353666,"template":"","category":[1006,1202,13909,13910,1937,320,2378,565],"post_tag":[],"class_list":["post-353665","story","type-story","status-publish","has-post-thumbnail","hentry","category-cameras","category-category","category-gfx-series-filmmaking-camera","category-gfx-eterna-55","category-gfx-series","category-products","category-shot-on-x","category-stories"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:20","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/353665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/8"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/353666"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=353665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=353665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=353665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":353386,"date":"2026-03-27T05:00:00","date_gmt":"2026-03-27T05:00:00","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=353386"},"modified":"2026-03-27T05:33:49","modified_gmt":"2026-03-27T05:33:49","slug":"velvia-fs-recipe-x-keigo-suzuki","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/velvia-fs-recipe-x-keigo-suzuki\/","title":{"rendered":"Velvia FS RECIPE x Keigo Suzuki"},"content":{"rendered":"\n<p>When photographing Mount Fuji, I shoot about 80% of the time with Velvia.<br>Velvia&#8217;s color reproduction captures the hues of spring, summer, autumn, and winter, conveying the atmosphere of the moment\u2014be it freshness, crispness, or chill.<br>By selecting the appropriate FS RECIPE, Velvia can produce a wide range of expressions, from vivid yet gentle tones to dramatic impressions with a sense of three-dimensionality. The most frequently used FS RECIPE (Pattern \u2460) is a versatile FS RECIPE suitable for any situation when photographing Mount Fuji, from daytime to nighttime shooting.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2460<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353387\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_01.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2461<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-353388\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_02.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>Personally, I find that adjusting the SHADOWS and HIGHLIGHTS on the TONE CURVE to negative values and softening the black density helps convey the atmosphere of the scene more effectively. Additionally, increasing SHARPNESS (+1) and decreasing CLARITY (-1) makes the lines in the rendering feel more delicate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2462<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353389\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_03.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2463<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-353390\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_04.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2464<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-353391\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_05.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>COLOR CHROME FX BLUE is also frequently used. The reason is that the PL filters often employed for Mount Fuji photography exhibit uneven effects depending on the sun&#8217;s position, and when applied too strongly, they can look unpleasant. However, using COLOR CHROME FX BLUE allows for the expression of a smooth blue sky.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2465<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353394\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_06.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>Photo\u2460~\u2465 FS RECIPE\u2460(Pattern\u2460)<br><strong>FILM SIMULATION:<\/strong>Velvia<br><strong>MONOCHROMATIC COLOR:<\/strong>N\/A<br><strong>GRAIN EFFECT:<\/strong>OFF<br><strong>COLOR CHROME EFFECT:<\/strong>WEAK<br><strong>COLOR CHROME FX BLUE:<\/strong>WEAK<br><strong>SMOOTH SKIN EFFECT:<\/strong>OFF<br><strong>WHITE BALANCE:<\/strong>DAYLIGHT<br><strong>DYNAMIC RANGE:<\/strong>DR100<br><strong>D RANGE PRIORITY:<\/strong>OFF<br><strong>TONE CURVE:<\/strong>S \u20132, H \u20131<br><strong>COLOR:<\/strong>+1<br><strong>SHARPNESS:<\/strong>+1<br><strong>HIGH ISO NR:<\/strong>OFF<br><strong>CLARITY:<\/strong>-1<\/p>\n\n\n\n<p>In contrast to the most frequently used FS RECIPE, the FS RECIPE for dramatic situations (Pattern \u2462) involves significantly boosting the SHADOWS on the TONE CURVE (+4) and reducing the COLOR (-1), which brings out the three-dimensionality of the clouds and the mountain surface, allowing for a more dramatic impression.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2466<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353398\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_08-1.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2467<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353399\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_09.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>Photo\u2466~\u2467FS RECIPE\u2461(Pattern\u2461)<br><strong>FILM SIMULATION:<\/strong>Velvia<br><strong>MONOCHROMATIC COLOR:<\/strong>N\/A<br><strong>GRAIN EFFECT:<\/strong>OFF<br><strong>COLOR CHROME EFFECT:<\/strong>OFF<br><strong>COLOR CHROME FX BLUE:<\/strong>OFF<br><strong>SMOOTH SKIN EFFECT:<\/strong>OFF<br><strong>WHITE BALANCE:<\/strong>DAYLIGHT<br><strong>DYNAMIC RANGE:<\/strong>DR100<br><strong>D RANGE PRIORITY:<\/strong>OFF<br><strong>TONE CURVE:<\/strong>S +4, H \u20131<br><strong>COLOR:<\/strong>1<br><strong>SHARPNESS:<\/strong>+2<br><strong>HIGH ISO NR:<\/strong>OFF<br><strong>CLARITY:<\/strong>+1<\/p>\n\n\n\n<p>When shooting dawn landscapes or sunrise skies, FS RECIPE (Pattern \u2461) often emphasizes the COLOR CHROME EFFECT. Using the COLOR CHROME EFFECT helps suppress color bleeding and beautifully express the gradation of colors in the stunning sky at dawn or sunrise. Adjusting the TONE CURVE by slightly boosting SHADOWS and HIGHLIGHTS creates a deep, rich sky and sunrise with excellent definition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Photo\u2468<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-353400\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/JP_Keigo-Suzuki_Stories_11.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>FS RECIPE\u2462(Pattern\u2462)<br><strong>FILM SIMULATION:<\/strong>Velvia<br><strong>MONOCHROMATIC COLOR:<\/strong>N\/A<br><strong>GRAIN EFFECT:<\/strong>OFF<br><strong>COLOR CHROME EFFECT:<\/strong>STRONG<br><strong>COLOR CHROME FX BLUE:<\/strong>WEAK<br><strong>SMOOTH SKIN EFFECT:<\/strong>OFF<br><strong>WHITE BALANCE:<\/strong>DAYLIGHT<br><strong>DYNAMIC RANGE:<\/strong>DR100<br><strong>D RANGE PRIORITY:<\/strong>OFF<br><strong>TONE CURVE:<\/strong>S +1, H +2<br><strong>COLOR:<\/strong>0<br><strong>SHARPNESS:<\/strong>-1<br><strong>HIGH ISO NR:<\/strong>OFF<br><strong>CLARITY:<\/strong>-1<\/p>\n\n\n\n<p>Since starting my career as a freelance photographer, I&#8217;ve begun capturing not only the form of Mount Fuji itself, but also the people living at its base and the culture and festivals associated with the mountain. I hope to continue photographing Mount Fuji from various perspectives going forward.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When photographing Mount Fuji, I shoot about 80% of the time with Velvia.Velvia&#8217;s color reproduction captures the hues of spring, summer, autumn, and winter, conveying the atmosphere of the moment\u2014be it freshness, crispness, or chill.By selecting the appropriate FS RECIPE, Velvia can produce a wide range of expressions, from vivid yet gentle tones to dramatic [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":353412,"template":"","category":[2084,1006,1202,13607,1055,3211,320,13922,3162,1986,565,13393,9238,13835,8993,3358],"post_tag":[],"class_list":["post-353386","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-category","category-film-simulation","category-lenses","category-x-series-mirrorless","category-products","category-velvia","category-x-mount","category-x-series","category-stories","category-x-t50","category-xf150-600mmf5-6-8-r-lm-ois-wr","category-xf16-55mmf2-8-r-lm-wr-ii","category-xf8-16mmf28-r-lm-wr","category-zoom"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:20","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/353386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/353412"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=353386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=353386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=353386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":353370,"date":"2026-03-24T07:49:18","date_gmt":"2026-03-24T07:49:18","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=353370"},"modified":"2026-03-24T07:49:22","modified_gmt":"2026-03-24T07:49:22","slug":"hands-on-with-gfx-eterna-55-chapter-7-tips-for-quick-turnaround-projects","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/hands-on-with-gfx-eterna-55-chapter-7-tips-for-quick-turnaround-projects\/","title":{"rendered":"Hands-On with GFX ETERNA 55 Chapter 7 &#8220;Tips for Quick Turnaround Projects&#8221;"},"content":{"rendered":"\n<div><div class=\"block-video-player\"><div class=\"max-w-[800px] m-auto w-full relative fade-up-parallax\"><div class=\"block-video-player__splash-img aspect-w-16 aspect-h-9 js-btn--modal-youtube\" data-id=\"Vml7sttxxKk\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/eterna-handson-chapter7.jpg\" alt=\"eterna-handson-chapter7\" loading=\"lazy\" data-recalc-dims=\"1\"\/><span class=\"play-button \"><\/span><\/div><\/div><div class=\"modal modal--youtube hidden\" data-id=\"Vml7sttxxKk\"><div class=\"modal__content relative\"><button class=\"btn-modal-close\" data-id=\"Vml7sttxxKk\"><span><\/span><span><\/span><\/button><figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><div id=\"player-Vml7sttxxKk\" data-id=\"Vml7sttxxKk\" class=\"youtube-iframe\"><\/div><\/div><\/figure><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":353371,"template":"","category":[1006,1202,13909,13910,1937,320,2329,565],"post_tag":[],"class_list":["post-353370","story","type-story","status-publish","has-post-thumbnail","hentry","category-cameras","category-category","category-gfx-series-filmmaking-camera","category-gfx-eterna-55","category-gfx-series","category-products","category-tips-category-stories","category-stories"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:20","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/353370","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/8"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/353371"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=353370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=353370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=353370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":351780,"date":"2026-03-20T05:00:00","date_gmt":"2026-03-20T05:00:00","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=351780"},"modified":"2026-03-12T04:05:15","modified_gmt":"2026-03-12T04:05:15","slug":"velvia-fs-recipe-x-jordan-vickers","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/velvia-fs-recipe-x-jordan-vickers\/","title":{"rendered":"Velvia\u00a0FS RECIPE\u00a0x\u00a0Jordan Vickers"},"content":{"rendered":"\n<p>Tasked with the goal of putting Velvia\u2019s vivid colours and rich contrast on full display, I grabbed a Fujifilm gear and headed out to the streets. As I shot and tweaked my FS RECIPE a couple of key ideas began to cement themselves.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-351782\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_02.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>Firstly, exposing for the HIGHLIGHTS. This technique really shows off Velvia\u2019s contrast by dipping the SHADOWS to black in dynamic scenes, accentuating the colourful subject matter. To further deepen the colours in my images I lowered the HIGHLIGHTS using the TONE CURVE to increase their density.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351783\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_03.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>The other key idea that solidified itself as I continued to experiment was that of using a fixed WHITE BALANCE. While limiting in some scenes, fixed WHITE BALANCE to really highlight different colours of light even in monochromatic environments which AUTO WHITE BALANCE would fight to \u201ccorrect\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-351785\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_04.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>Armed with a punchy, filmic, Velvia powered the FS RECIPE I caught up with a couple of local skaters to find the most colourful spots Auckland had to offer. Here are the results.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-351787\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_05.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351788\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_06.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns has-spacing-none has-no-design is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-351790\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_07.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=682&#038;height=1024\" alt=\"\" class=\"wp-image-351791\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=682&amp;height=1024 682w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=200&amp;height=300 200w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=365&amp;height=548 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=600&amp;height=900 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=390&amp;height=585 390w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/NZ_Jordan-Vickers_Velvia_08.jpg?width=480&amp;height=720 480w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" data-recalc-dims=\"1\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tasked with the goal of putting Velvia\u2019s vivid colours and rich contrast on full display, I grabbed a Fujifilm gear and headed out to the streets. As I shot and tweaked my FS RECIPE a couple of key ideas began to cement themselves. Firstly, exposing for the HIGHLIGHTS. This technique really shows off Velvia\u2019s contrast [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":351792,"template":"","category":[2084,1006,1202,13607,1055,3211,3309,320,13922,3162,1986,565,13898,13835,13899,8993,3358],"post_tag":[],"class_list":["post-351780","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-category","category-film-simulation","category-lenses","category-x-series-mirrorless","category-x-mount-prime","category-products","category-velvia","category-x-mount","category-x-series","category-stories","category-x-e5","category-xf16-55mmf2-8-r-lm-wr-ii","category-xf23mmf28-r-wr","category-xf8-16mmf28-r-lm-wr","category-zoom"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:20","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/351780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/351792"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=351780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=351780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=351780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":351081,"date":"2026-03-13T05:00:00","date_gmt":"2026-03-13T05:00:00","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=351081"},"modified":"2026-03-05T01:51:20","modified_gmt":"2026-03-05T01:51:20","slug":"acros-fs-recipe-x-rober-tomas","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/acros-fs-recipe-x-rober-tomas\/","title":{"rendered":"ACROS\u00a0FS RECIPE\u00a0x\u00a0Rober Tom\u00e1s"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Photographing with ACROS+ R, the beauty of simplicity<\/strong><\/h2>\n\n\n\n<p>When I think about photography, I think about getting the most out of life by looking at it in a personal and different way. I don&#8217;t want reality to pass me by without stopping; I want to freeze it in my own way. The FUJIFILM X-E5 is undoubtedly a camera that comes very close to this way of thinking. It&#8217;s discreet, compact, lightweight. It&#8217;s not intimidating or distracting. It has just what you need to focus on what matters: enjoying what&#8217;s in front of you and capturing it. If you combine it with shooting in ACROS+ R, everything flows.<\/p>\n\n\n\n<p>In a world saturated with exaggerated images and bizarre effects, working in black and white with a different touch and character is almost a courageous decision. It&#8217;s thinking differently. It&#8217;s going back to the essence. Working with straight-out-of-camera JPGs with a straight line based on ACROS+ R allows you to capture a great tonal richness with a very beautiful and intense contrast.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351083\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_02.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351084\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_03.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>Simplicity is power. And contrast, when used well, is not just a visual tool, it&#8217;s a way of narrating your own reality. That&#8217;s why I like to add a little more contrast to the ACROS+ R base. In my FS RECIPE, I apply +1 to the HIGHLIGHTS and SHADOWS. I like black and white photos to retain a certain memory of the red filter, so I give the ACROS a slight warm deviation. Otherwise, this Film Simulation works fantastically with gray tones to give a very interesting filmic impression.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351085\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_04.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>This Film Simulation turns the city into an almost timeless setting, where light and shadow play their own role. The harsh midday light becomes intense strokes. The shadows of a doorway become mysterious. The contrast provided by the red filter enhances every shot, every texture, and gives each photo a more powerful volume. But don&#8217;t forget that the shadows will always retain some detail, and this is a plus of using ACROS+ R: you maintain a contrast that gives your photo body with hard light, but without losing the blacks by keeping the highlights under control.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351086\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_05.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>The best thing is that everything is done. Just look through the viewfinder, frame, and shoot. The photo is finished, and when you take the photos off the memory card, they are ready to be viewed, with no need for further adjustments. Personally, I like photos with a certain character. I don&#8217;t need perfection; I need them to convey feelings. Working exclusively with ACROS+ R has made me focus more on a different type of photography, something more thoughtful and deliberate.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351087\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_06.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<p>In my everyday photography, I look for color, faces, expressions, and moments. This time, looking at black and white and capturing so much richness in the shades of gray made me feel like I was shooting with a film camera. I photographed from a more intimate and peaceful point of view. Capturing textures, memories, sensations from my home, my travels, my work. Having the photos ready so quickly and so easily was fun and allowed me to rediscover another type of photography.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=1024&#038;height=682\" alt=\"\" class=\"wp-image-351088\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=1024&amp;height=682 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=365&amp;height=243 365w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=600&amp;height=400 600w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/ES_Rober-Tomas_ACROS_07.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">This is the FS RECIPE I use for my photos:<\/h3>\n\n\n\n<p><strong>FILM SIMULATION: <\/strong>ACROS+ R<br><strong>MONOCHROMATIC COLOR: <\/strong>WC +1, MG 0<br><strong>GRAIN EFFECT: <\/strong>WEAK, SMALL<br><strong>CHROME EFFECT COLOR: <\/strong>OFF<br><strong>COLOR CHROME FX BLUE: <\/strong>OFF<br><strong>SMOOTH SKIN EFFECT:<\/strong> 0<br><strong>WHITE BALANCE: <\/strong>AUTO \/ R 0, B 0<br><strong>DYNAMIC RANGE: <\/strong>D200<br><strong>D RANGE PRIORITY: <\/strong>OFF<br><strong>TONE CURVE : <\/strong>H +1, S +1<br><strong>COLOR:<\/strong> 0<br><strong>SHARPNESS:<\/strong> &#8211;<br><strong>HIG ISO NR:<\/strong> &#8211;<br><strong>CLARITY: <\/strong>0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Photographing with ACROS+ R, the beauty of simplicity When I think about photography, I think about getting the most out of life by looking at it in a personal and different way. I don&#8217;t want reality to pass me by without stopping; I want to freeze it in my own way. The FUJIFILM X-E5 is [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":351082,"template":"","category":[13929,2084,1006,1202,13607,1055,3211,3309,320,3162,1986,565,13898,13899],"post_tag":[],"class_list":["post-351081","story","type-story","status-publish","has-post-thumbnail","hentry","category-acros-r-filter","category-be-inspired","category-cameras","category-category","category-film-simulation","category-lenses","category-x-series-mirrorless","category-x-mount-prime","category-products","category-x-mount","category-x-series","category-stories","category-x-e5","category-xf23mmf28-r-wr"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:21","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/351081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/351082"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=351081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=351081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=351081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":351939,"date":"2026-03-10T00:35:03","date_gmt":"2026-03-10T00:35:03","guid":{"rendered":"https:\/\/www.fujifilm-x.com\/?post_type=story&#038;p=351939"},"modified":"2026-03-10T00:35:18","modified_gmt":"2026-03-10T00:35:18","slug":"fujifilm-gfx100rf-wedding-photography-with-cole-roberts","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/no-no\/stories\/fujifilm-gfx100rf-wedding-photography-with-cole-roberts\/","title":{"rendered":"FUJIFILM GFX100RF: Wedding Photography with Cole Roberts"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Cole Roberts discusses finding the perfect camera pairing for his measured, deliberate style of wedding photography<\/h2>\n\n\n\n<p>A FUJIFILM X-Photographer and co-founder of the award-winning Nordica Photography and the Way Up North wedding photography conference, Cole Roberts might seem like a photographic force of nature. Yet life behind the camera began, for him, as little more than a marriage of convenience.<\/p>\n\n\n\n<p>\u201cIn 2009, I graduated from Ume\u00e5 University with a master\u2019s degree in marketing,\u201d he recalls. \u201cWhen I returned to Vancouver trying to find work, I was overeducated and under-experienced&nbsp;\u2013 terrible timing. I was making ends meet with part-time jobs when people started paying me for headshots. Cash in hand, take a few photos, get paid. That simple transaction made me take it seriously.\u201d<\/p>\n\n\n\n<p>Many years, accolades and awards later, Cole is among the world\u2019s leading wedding photographers, yet his restrained approach to image making is codified by a certain humility.<\/p>\n\n\n\n<p>\u201cI\u2019m comfortable with my strengths and weaknesses,\u201d he asserts. \u201cGet it right in camera, don\u2019t pretend I\u2019m wildly creative when I\u2019m not, keep it honest. If I\u2019m doing my job right, nobody notices I\u2019m there until they see the photos weeks later.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_01-819x1024.jpg?width=819&#038;height=1024\" alt=\"\" class=\"wp-image-351201\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_01.jpg?width=819&amp;height=1024 819w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_01.jpg?width=240&amp;height=300 240w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_01.jpg?width=768&amp;height=960 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_01.jpg?width=717&amp;height=896 717w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/550 sec at F4, ISO 80<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Getting started in wedding photography<\/h2>\n\n\n\n<p>\u201cAround 2010, I realised wedding photography could be approached differently than the stereotype suggested,\u201d Cole muses. \u201cI could be left alone to observe, taking on the role of a welcomed guest who happened to have a camera. A photographer at the wedding \u2013 not performing as a wedding photographer.<\/p>\n\n\n\n<p>\u201cThat distinction mattered because the stereotype of wedding photography back then was cheesy, bottom-rung work. Once I understood I could do it my way, my style found its groove.\u201d<\/p>\n\n\n\n<p>Crucial to this style is Cole\u2019s constant awareness that he\u2019s there to keep a record of the day \u2013 not for the purpose of padding his own ego. \u201cIt\u2019s crystal clear whose photos these are \u2013 the couples\u2019,\u201d he stresses. \u201cThe photos are about them and their wedding day. The wedding is not about the photographs; the photographs are about the wedding. I never lose sight of that. I\u2019m there for the couple, not for myself.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02-1024x683.jpg?width=1024&#038;height=683\" alt=\"\" class=\"wp-image-351202\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02.jpg?width=1024&amp;height=683 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02.jpg?width=300&amp;height=200 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02.jpg?width=768&amp;height=512 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02.jpg?width=400&amp;height=267 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02.jpg?width=717&amp;height=478 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_02.jpg?width=936&amp;height=624 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/180 sec at F6.4, ISO 80<\/figcaption><\/figure>\n\n\n\n<p>Much like the beginnings of his career, Cole\u2019s association with Fujifilm got underway by happenstance. \u201cI run an event for wedding photographers called Way Up North and the Swedish Fujifilm team sponsored it. I got to know them, they offered me a FUJIFILM X-T2 to try, and it began from there.<\/p>\n\n\n\n<p>\u201cWhat I quickly realised was that Fujifilm offered me the perfect combination: physically small equipment that didn\u2019t scream for attention, seamless ease of use that never misses \u2013 and file output that was a perfect match for wedding photography.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_03-768x1024.jpg?width=768&#038;height=1024\" alt=\"\" class=\"wp-image-351203\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_03.jpg?width=768&amp;height=1024 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_03.jpg?width=225&amp;height=300 225w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_03.jpg?width=640&amp;height=854 640w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_03.jpg?width=717&amp;height=956 717w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/300 sec at F5.6, ISO 80<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Discovering the GFX System<\/h2>\n\n\n\n<p>After getting started with the\u00a0<a href=\"https:\/\/www.fujifilm-x.com\/no-no\/products\/x-series\/\">X Series<\/a>, Cole later moved to the medium format\u00a0<a href=\"https:\/\/www.fujifilm-x.com\/no-no\/products\/gfx-series\/\">GFX System<\/a>. \u201cI started using GFX bodies in 2017, beginning with the FUJIFILM GFX50S,\u201d he recalls. \u201cBack then, the files from medium format were insane but the cameras needed improvements \u2013 particularly with speed. Over the years, I used medium format knowing the files were remarkable even though the design wasn\u2019t perfect.\u201d<\/p>\n\n\n\n<p>Cole considered this a worthwhile trade-off, though he constantly kept his eyes peeled for advancements in the technology. \u201cWhen the\u00a0<a href=\"https:\/\/www.fujifilm-x.com\/no-no\/products\/cameras\/gfx100rf\/\">FUJIFILM GFX100RF<\/a>\u00a0came out \u2013 with a fixed lens at my preferred focal length, reducing the body size while maintaining those incredible medium format files \u2013 it was obvious this was the dream camera,\u201d Cole enthuses. \u201cNo brainer.\u201d<\/p>\n\n\n\n<p>Combining a vast 102-megapixel sensor with Fujifilm\u2019s fastest X-Processor 5, the GFX100RF offers advanced autofocus performance and includes a slew of new creative features that make the most of its expansive imaging surface.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"659\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04-1024x659.jpg?width=1024&#038;height=659\" alt=\"\" class=\"wp-image-351204\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04.jpg?width=1024&amp;height=659 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04.jpg?width=300&amp;height=193 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04.jpg?width=768&amp;height=495 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04.jpg?width=400&amp;height=258 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04.jpg?width=717&amp;height=462 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_04.jpg?width=936&amp;height=603 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/100 sec at F4, ISO 1250<\/figcaption><\/figure>\n\n\n\n<p>\u201cIt\u2019s pushed my creativity in ways no other camera has,\u201d Cole claims, \u201cparticularly with the Aspect Ratio dial. The idea of creating perfect JPEGs straight out of camera changed my mindset about aspect ratios. Now I think about what crop I want before taking the photo. I\u2019d never approached photography that way \u2013 it was always click, done, fix it later in post. Now I ask myself what I really want out of a photo first and nail it straight out of camera.<\/p>\n\n\n\n<p>\u201cThe Aspect Ratio dial and fixed focal length both point to another feature&nbsp;\u2013&nbsp;the digital teleconverter,\u201d he continues. Accessed via a lever on the front of the camera, this feature lets users quickly flip between 35, 45, 63 and 80mm focal lengths by cropping into the sensor.<\/p>\n\n\n\n<p>\u201cI thought this would be a gimmick before using the camera and doubted the output quality,\u201d Cole notes. \u201cI was wrong. It\u2019s a feature that allows you to flex creativity and feel like you\u2019re creating an image rather than just banging off another photo.<\/p>\n\n\n\n<p>\u201cCombine that with the legendary\u00a0<a href=\"https:\/\/www.fujifilm-x.com\/no-no\/products\/film-simulation\/\">Film Simulations<\/a>,\u201d he adds. \u201cI find myself changing between Film Simulation, playing with aspect ratios and switching focal lengths within the same sessions, which is not something I\u2019d ever done before.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"361\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05-1024x361.jpg?width=1024&#038;height=361\" alt=\"\" class=\"wp-image-351205\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05.jpg?width=1024&amp;height=361 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05.jpg?width=300&amp;height=106 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05.jpg?width=768&amp;height=271 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05.jpg?width=400&amp;height=141 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05.jpg?width=717&amp;height=253 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_05.jpg?width=936&amp;height=330 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/1000 sec at F4, ISO 200<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">FUJIFILM GFX100RF for wedding photography<\/h2>\n\n\n\n<p>\u201cLet\u2019s be honest, it\u2019s hard to find a bad camera these days,\u201d Cole points out. \u201cThey\u2019re all decent across the board. But none can touch the files that come from the GFX System. If any photographer \u2013 for weddings or other genres&nbsp;\u2013 wants to see the best possible end product of their photos, it\u2019s with this camera. Albums and prints are unmatched with these files. Photographers can debate features all day, but nobody argues with a 40-inch print.\u201d<\/p>\n\n\n\n<p>However, there are caveats to Cole\u2019s recommendation of the GFX100RF. \u201cHow quickly do you work?\u201d he asks. \u201cAre you a run-and-gun photographer who blasts a lot of photos? If yes, this isn\u2019t the camera for you,\u201d he suggests. \u201cBut if you work at a slower pace, almost like a film photographer, then this is the perfect camera. It forces you to slow down, which makes you better. But that\u2019s uncomfortable for some photographers.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06-1024x768.jpg?width=1024&#038;height=768\" alt=\"\" class=\"wp-image-351206\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06.jpg?width=1024&amp;height=768 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06.jpg?width=300&amp;height=225 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06.jpg?width=768&amp;height=576 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06.jpg?width=400&amp;height=300 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06.jpg?width=717&amp;height=538 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_06.jpg?width=936&amp;height=702 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/500 sec at F4, ISO 250<\/figcaption><\/figure>\n\n\n\n<p>Client feedback has been glowing so far, Cole notes, with the discreet fixed-lens build lowering the guard of his subjects \u2013&nbsp;while the detail of the medium format results haven\u2019t failed to impress.<\/p>\n\n\n\n<p>\u201cClients don\u2019t notice the camera. They notice I\u2019m not getting in their way with a big lens, but that\u2019s about it. The real reaction comes weeks later when they see the albums and prints. That\u2019s when couples email saying things like \u2018these look different to our friends\u2019 wedding photos\u2019 without being able to explain why.<\/p>\n\n\n\n<p>\u201cThe detail holds up at any size. That\u2019s the difference. Medium format files just have more information in them, and that shows when you actually print the work instead of just posting it to Instagram.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"378\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07-1024x378.jpg?width=1024&#038;height=378\" alt=\"\" class=\"wp-image-351207\" srcset=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07.jpg?width=1024&amp;height=378 1024w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07.jpg?width=300&amp;height=111 300w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07.jpg?width=768&amp;height=284 768w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07.jpg?width=400&amp;height=148 400w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07.jpg?width=717&amp;height=265 717w, https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2026\/03\/Cole-Roberts-X-Story_07.jpg?width=936&amp;height=346 936w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">Photo 2025 \u00a9&nbsp;Cole Roberts | FUJIFILM GFX100RF, 1\/680 sec at F4, ISO 80<\/figcaption><\/figure>\n\n\n\n<p>Summing up, Cole outlines the profile of creatives who the GFX100RF is perfectly suited to: \u201cWedding photographers who\u2019ve moved past the spray-and-pray phase. If you\u2019re still figuring out your style or shooting thousands of frames per wedding, wait,\u201d he advises. \u201cBut if you\u2019re selective, intentional and printing your work, this camera will change how you approach the craft.<\/p>\n\n\n\n<p>\u201cIt\u2019s also perfect for photographers who want to simplify their kit \u2013 one body, one focal length, infinite flexibility through the digital teleconverter and aspect ratios. The learning curve isn\u2019t steep, but the commitment to slowing down is real.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cole Roberts discusses finding the perfect camera pairing for his measured, deliberate style of wedding photography A FUJIFILM X-Photographer and co-founder of the award-winning Nordica Photography and the Way Up North wedding photography conference, Cole Roberts might seem like a photographic force of nature. Yet life behind the camera began, for him, as little more [&hellip;]<\/p>\n","protected":false},"author":411,"featured_media":351208,"template":"","category":[2084,1006,1202,13885,1937,13886,320,565],"post_tag":[],"class_list":["post-351939","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-category","category-gfx-series-fixed-lens-camera","category-gfx-series","category-gfx100rf","category-products","category-stories"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-14 18:52:21","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story\/351939","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/users\/411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media\/351208"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/media?parent=351939"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/category?post=351939"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/no-no\/wp-json\/wp\/v2\/post_tag?post=351939"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}]