{"id":65019,"date":"2022-07-19T18:00:45","date_gmt":"2022-07-19T09:00:45","guid":{"rendered":"https:\/\/fujifilmnxtc.wpenginepowered.com\/?post_type=xstories&#038;p=4204991"},"modified":"2024-05-02T00:20:45","modified_gmt":"2024-05-01T15:20:45","slug":"true-colors","status":"publish","type":"story","link":"https:\/\/www.fujifilm-x.com\/uk-ua\/stories\/true-colors\/","title":{"rendered":"True Colors"},"content":{"rendered":"<p><div class=\"embed-responsive\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/S7-8-P9DR-g\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<h5>Splashed in viscous tints and mixed pigments, faceless models stand ready to perform. Equipped with his X-H2S, Daniel Malikyar identifies the blends that symbolize these shades of human experience<\/h5>\n<p>Buried deep in the inner workings of the retina are cone photoreceptors: intricate mechanisms that detect color via light wavelengths. Sorted and catalogued by the ventral optical lobe, the eye interprets these beams before transmitting them to nether regions of the brain. From here, the signals are converted amid the visual cortex \u2013 rendered and translated into what we colloquially know as tones and tinges.<\/p>\n<p>Reflected in various filtrations, the span and trajectory of a \u2018wave\u2019 is perceived as one of the primary building blocks of sight: short waves are construed as blue, medium waves seen as green, with long waves observed as red. Residual hues are produced by fusions of these three fundamental components.<\/p>\n<p>For as long as he\u2019s been creating images, Daniel Malikyar has been captivated by the breadth of this scale. It\u2019s no surprise when his work oscillates between opposing sides of the spectrum \u2013 he\u2019s constantly balancing sleek commercial work with the hard-nosed realism of documentary ventures, donning different hats, and owning every genre he touches. Rich, vivid, and dazzlingly pitched, color remains the key tool in his artistic arsenal. It communicates everything from the stark to the stylized in arresting visual streaks, and it\u2019s always characterized by a gripping sensibility.<\/p>\n<p>\u201cColor is something I\u2019ve always been fascinated by. I\u2019ve spent a lot of time researching the theory, association, and psychology \u2013 why humans have such a puzzling relationship with it,\u201d he says. \u201cFor me, it\u2019s the primary device in photography, because it\u2019s visceral. The immediacy transports the viewer. I try to utilize it in that way \u2013 capturing the feeling I had, the moment I originally took the image.\u201d<\/p>\n<\/p>\n<p><p>Working with <a href=\"https:\/\/www.fujifilm-x.com\/uk-ua\/products\/cameras\/x-h2s\/\" target=\"_blank\" rel=\"noopener\">X-H2S<\/a>, Daniel recently elected to explore his fascinations with<em> Mixed Emotions<\/em> \u2013 an experimental short film that explores the bond between color and its associated sentiments. Utilizing various media formats, an uncanny, avant-garde focus enhances an invigorating message about abandoning clich\u00e9 and embracing individuality. \u00a0<\/p>\n<p>\u201cThis whole project has led me to understand that our reactions are essentially guesses that the brain creates, in response to external stimuli,\u201d he reasons. \u201cWhat we see and feel can vary vastly from person to person, depending on experience.\u201d<\/p>\n<p>Whether molded by cultural, social, or psychological factors, people construe color in countless ways. Narrative traditions may have set the boundaries and defined the stereotypes, but for Daniel, this film pushes back against those platitudes. The blues don\u2019t have to be tinged in sadness; red isn\u2019t always a cause for alarm. What matters most is subjectivity. Here, the individual is sovereign, and his or her opinion is never wrong.<\/p>\n<p>\u201cWhether it\u2019s a photo or painting, everyone has a different opinion, and a lot of that is to do with the way we comprehend. It\u2019s a personal upshot. We\u2019re all inimitable \u2013 our reactions to color should follow that same rationale.\u201d<\/p>\n<\/p>\n<ul class=\"wp_flexbox col2\">\n<li><img loading=\"lazy\" decoding=\"async\" class=\"size-full\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1434.jpg?width=581&#038;height=363\" alt=\"A woman is soaked in a thick, white paint\" width=\"581\" height=\"363\"  data-recalc-dims=\"1\"><\/li>\n<li><img loading=\"lazy\" decoding=\"async\" class=\"size-full\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1474.jpg?width=581&#038;height=363\" alt=\"A woman is soaked in white and green paint, posing for the camera\" width=\"581\" height=\"363\"  data-recalc-dims=\"1\"><\/li>\n<\/ul>\n<p><p>Pondering the most cogent means of conveying this message, Daniel settled upon a distinctly physical portrayal of this response. Made up like mannequins, a selection of professionals were doused in a layer of base paint, posed on large plexiglass sheets. Additional glazes of dye were tossed and hurled across skin, forming a fleshly concoction of juxtaposing stains. Drawing attention to the human form, Daniel emphasized a tactile metaphor \u2013 color and body were indistinguishable from one another, underlining the ways emotion can taint and highlight our very nature.<\/p>\n<p>\u201cThe most tangible way to experience this concept was through coats of paint. Using the figure as that vessel of expression\u2026 it was in keeping with the idea of experience and color being linked.\u201d<\/p>\n<\/p>\n<div class=\"wp-caption\"><a href=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1413.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1413.jpg\" alt=\"Two paint-soaked models take pointers from a film director\" data-recalc-dims=\"1\" loading=\"lazy\"><\/a><\/p>\n<\/div>\n<p><p>For the film itself, FUJINON Premista glass was paired with X-H2S for stunningly sharp results. The clarity of these lenses coordinated with the lucidity of the vision, and thanks to a committed crew of like-minded creatives, Daniel realized what he set out to accomplish.<\/p>\n<p>\u201cIt was really interesting. We used <a href=\"https:\/\/www.fujifilm.com\/us\/en\/business\/optical-devices\/cine-lens\/premista\" target=\"_blank\" rel=\"noopener nofollow\">all three Premistas<\/a> \u2013 19-45mm T2.9, 28-100mm T2.9, and 80-250mm T2.9-3.5. They\u2019re high-level cinema glass, so the connection between those lenses and the X-H2S produced really precise outcomes \u2013 6.2K in the white and black void moments. Being able to get a hair wider in post without losing any noticeable resolution was fantastic.<\/p>\n<p>\u201cColor was the focal point, so having 14 stops with F-Log 2 allowed me to properly convert the ideas into what we achieved on set. The ability to use ProRes in-camera was also useful. We had our editor on-hand \u2013 immediately testing out those shots was great, and also very reassuring!<\/p>\n<p>\u201cThe camera housed an impressive amount of information. Image quality continues to get better with everything Fujifilm puts out, and X-H2S is testament to that. From a grading standpoint, I had so much flexibility.\u201d<\/p>\n<\/p>\n<div class=\"wp-caption\"><a href=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1299.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1299.jpg\" alt=\"A make-up artist administers paint to a waiting model\" data-recalc-dims=\"1\" loading=\"lazy\"><\/a><\/p>\n<\/div>\n<p><p>Afforded the precision of a controlled studio environment, Daniel planned out the cadence of each pour in-between shots. More often than not, aesthetically pleasing drips were hard to come by \u2013 opportunistic moments had to be exploited, or they\u2019d vanish completely.<\/p>\n<p>\u201cVisually, the aesthetic I was aiming for would only last a few seconds. After that, it would start to sit and get clumpy. Then you\u2019d have to reset, and wait a whole hour for the next attempt. Mid-run was when it looked best \u2013 when the colors would fuse, generating those gorgeous marble effects that you can\u2019t plan. Having that electronic shutter was vital. It was extremely fast and opened up a lot of possibilities, especially when capturing action-packed sequences, when time was really of the essence.\u201d<\/p>\n<p>Inverted angles, pan and scan, stop-motion, slow motion \u2013 these are just some of the techniques employed by Daniel in his attempts to encapsulate a whole gamut of feeling. Sequences are dreamlike and surreal, overwhelming and frenzied, slow and placid. Distinctions in cinematic practice enhanced dissimilar color schemes, and by extension, the idea of differing sensations.<\/p>\n<p>\u201cIt wasn\u2019t just about presenting color. I wanted to showcase how certain techniques can enrich that too,\u201d he says. \u201cIt doesn\u2019t matter what I\u2019m making. You\u2019ve got to have humility and try to think outside of the box.\u201d<\/p>\n<p>As researchers and specialists strive to uncover color\u2019s empirical truth, it\u2019s safe to say that this phenomenon is, in part, rooted in enigma. The mysteries of this perception remain elusive, so until a scientific certainty is found, we rely on the optical arts as intermediaries. Film and photograph are our pictorial canvases, illuminating the human condition with technicalities that riddle and resound. Sometimes, those strains just so happen to be kaleidoscopic.<\/p>\n<\/p>\n<div class=\"wp-caption\"><a href=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1614.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/fujifilm-x.b-cdn.net\/wp-content\/uploads\/2022\/07\/DSCF1614.jpg\" alt=\"Soaked in paint, a woman tosses her braided hair into the air\" data-recalc-dims=\"1\" loading=\"lazy\"><\/a><\/p>\n<\/div>\n<p><h2>BTS footage<\/h2>\n<div class=\"embed-responsive\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/2dfmOIZcaLI\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Splashed in viscous tints and mixed pigments, faceless models stand ready to perform. Equipped with his X-H2S, Daniel Malikyar identifies the blends that symbolize these shades of human experience Buried deep in the inner workings of the retina are cone photoreceptors: intricate mechanisms that detect color via light wavelengths. Sorted and catalogued by the ventral [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":65020,"template":"","category":[2084,1006,1202,13039,3211,320,1986,565,7082],"post_tag":[],"b2b-solutions":[],"class_list":["post-65019","story","type-story","status-publish","has-post-thumbnail","hentry","category-be-inspired","category-cameras","category-category","category-mirrorless-digital-cameras","category-x-series-mirrorless","category-products","category-x-series","category-stories","category-x-h2s"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-09-01 11:55:10","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/story\/65019","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/types\/story"}],"author":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/users\/8"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/media\/65020"}],"wp:attachment":[{"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/media?parent=65019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/category?post=65019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/post_tag?post=65019"},{"taxonomy":"b2b-solutions","embeddable":true,"href":"https:\/\/www.fujifilm-x.com\/uk-ua\/wp-json\/wp\/v2\/b2b-solutions?post=65019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}